Brand Videos
A brand video allows you to tell your story, values, and personality in ways that a website alone can’t. While most marketing is about right now or the near future, brand videos are about context — your legacy, your role in the larger story, and where you are headed.
CLIENT: Fisher Brothers
AGENCY: The 42
ROLE: Creative Direction/Animation
With over 8 million square feet of real estate in NYC alone, the Fisher Brothers are one of the five “royal families” of real estate i. As they launched several new developments, they wanted to root their growth in the family legacy. This simple, clean animation worked with their classic look to tell the Fisher Brothers story without speaking a word.
CLIENT: B-Corp
AGENCY: Firespring
ROLE: Creative Direction / Art Direction / Animation
We need companies to join the fight to become better global citizens. B-Corp certification provides guiding principles for those who want to join the fight and become a force for good. We wanted to tell the story, based on the B-Corp Anthem, of these companies’ role in a movement for global change.